Charleys Cheesesteaks franchise startup costs run $250K–$719K for a fast-casual cheesesteak and chicken sandwich concept with 600+ locations in malls, airports, and non-traditional venues. The inline food court format keeps build-out costs lower than freestanding QSR.
Charleys Cheesesteaks (also known as Charleys Philly Steaks) is a fast-casual franchise founded in Columbus, Ohio in 1986. With 600+ locations across malls, airports, military commissaries, and food courts, Charleys is one of the largest cheesesteak chains in the United States. The menu centers on Philly-style cheesesteaks and chicken sandwiches grilled to order, with seasoned fries and lemonade rounding out the offering. The non-traditional venue focus — food courts and inline mall/airport locations rather than freestanding pads — drives a lower startup cost range versus full-service or freestanding QSR concepts.
Per the current FDD filed under the FTC Franchise Rule (16 CFR Part 436), total estimated initial investment for a Charleys Cheesesteaks franchise runs $250,000–$719,000. The inline food court format significantly reduces leasehold improvement costs relative to freestanding builds:
Charleys charges a 6% royalty on gross sales plus a 1% advertising fund contribution, for a combined 7% of gross sales. The 1% ad fund is among the lowest in fast-casual, reflecting Charleys' venue-based traffic model — malls and airports drive foot traffic organically, reducing reliance on paid media.
Charleys Cheesesteaks is listed on the SBA Franchise Directory, qualifying franchisees for expedited SBA loan processing. Financing paths:
Food court and inline mall concepts with strong anchor tenant traffic typically target break-even within 18–30 months. Charleys' lower startup cost versus freestanding QSR concepts means less capital at risk, and mall/airport venue traffic drives lunch volume without requiring significant local marketing spend. Airport locations are higher-investment but command a premium pricing environment. Operators should model for seasonal traffic swings in mall-dependent locations.
Charleys suits operators with food court, quick-service, or non-traditional venue experience who understand mall/airport leasing dynamics. The lower startup cost makes it accessible to first-time franchise operators with strong operational backgrounds. Typical financial benchmarks are net worth of $250K+ and liquid capital of $80K+. Securing a strong venue — high-traffic food court or airport concourse — is the most important pre-investment decision.
The 1% advertising fund is among the lowest in fast-casual franchising. Lenders view this positively — a lower mandatory fee burden improves DSCR math. However, it also means Charleys relies on venue foot traffic rather than brand marketing to drive sales; confirm the anchor tenant mix at your target food court before modeling AUV.
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Per the current FDD, total estimated initial investment runs $250,000–$719,000. The $24,000 franchise fee, leasehold improvements, and grill and kitchen equipment are the primary cost drivers. Food court and inline builds are on the lower end; full-service or airport locations trend toward the upper end.
Charleys operates 600+ locations in malls, airports, military commissaries, college campuses, and food courts across the United States and internationally. The non-traditional venue strategy is a core part of the brand's growth model.
Charleys charges a 6% royalty on gross sales plus a 1% advertising fund contribution, for a combined 7% of gross sales.
Yes. Charleys is on the SBA Franchise Directory. SBA 7(a) or SBA Express can cover leased food court and inline builds within standard program limits. Grill and kitchen equipment can be financed separately via equipment lending.
Charleys' core menu centers on Philly-style cheesesteaks and grilled chicken sandwiches cooked to order on a flat-top grill, along with seasoned fries and freshly squeezed lemonade. The made-to-order grill format is the brand's primary operational differentiator.
Lenders typically require DSCR of 1.25×–1.35× on stabilized-year projections. For Charleys, underwriters model year-2 food court sales after the 7% combined fee load. Providing mall traffic data and comparable-unit sales from the FDD's Item 19 financial performance representation strengthens the pro forma and shortens underwriting review time.
SBA policy and most lender overlays require 20–25% equity injection on franchise startups. For Charleys, that's roughly $50K–$180K (20% of the $250K–$719K investment range). Equity can be cash at closing or a 401(k) rollover (ROBS structure). Lenders also require an executed venue lease before SBA loan closing — a signed lease, not just a letter of intent.